This post is by Deb Benfield, MEd, RDN/LDN, RYT, a nutrition therapist and body image coach with over 40 years of experience helping people heal their relationship with food, movement, and their bodies. She is the author of Unapologetic Aging: How to Mend and Nourish Your Relationship with Your Body, which invites readers to challenge ageism and diet culture while cultivating body liberation in midlife and beyond.

Photo by Christina Langford-Miller on Unsplash
When most people hear the word ageism, they think of discrimination in the workplace or healthcare, stereotypes in the media, or the way society sidelines us as we become older. Yes, those things are real and harmful.
But one of the most powerful—and painful—forms of ageism is the kind we carry as part of our body stories.
What is Internalized Ageism?
Internalized ageism occurs when cultural messages about aging—such as “you’re less valuable as you get older,” “youth is beauty,” and “aging is decline”—become part of the way you talk to yourself and even shape your identity. It’s the voice in your head that makes you cringe at noticing your softer body or new lines around your lips or eyes, feel invisible in a room full of younger people, or believe your worth is tied to how successful you are in fighting your body as you age, or not looking your age.
It’s sneaky. It shows up in the quiet moments:
- Avoiding the camera or selfies because you don’t like how you look now.
- Feeling body shame when you catch a glimpse of your reflection or when your jeans fit differently.
- Believing you “should” work harder to maintain a certain weight, fitness level, or appearance to stay relevant or “cool”.
- Worrying that growing older means becoming less lovable, desirable, or capable.
These thoughts don’t come out of nowhere. They’re planted and nurtured by a culture that idolizes youth and thinness, and teaches us, from fairy tales to advertising, that to look our age is to be undesirable and less worthy.
Why It Matters
Internalized ageism doesn’t just harm your self-esteem. It can:
- Impact your health choices: leading you toward restrictive diets, overexercise, or trying unnecessary supplements in the pursuit of “staying young.”
- Increased anxiety and depression: studies show that negative beliefs about aging are directly linked to poorer mental health outcomes.
- Diminish your sense of possibility: when you believe your best years are behind you, you stop dreaming, creating, and stepping into new opportunities.
- Interrupt your relationships: shame and self-criticism can distance you from intimacy, friendship, and meaningful connections within your community.
Research by Yale professor Becca Levy reveals the profound impact of our beliefs about aging. In fact, she’s found that people with more positive perceptions of aging live, on average, 7.5 years longer than those with negative ones. That’s not because their bodies are inherently different, but because mindset shapes everything from stress levels to cardiovascular health to how likely we are to engage in nourishing behaviors. Internalized ageism isn’t just a passing thought—it has a direct impact on our well-being.
Untangling From Ageism: Why It’s Worth It
Breaking free from internalized ageism isn’t about denying the realities of aging or layering on toxic positivity. It’s about releasing the inherited beliefs that have shaped your body story in limiting ways. You are still becoming—still unfolding into your most authentic self—through every season of life. Unlearning these beliefs can bring vitality, freedom, and a more profound sense of liberation as you age.
When you begin to notice and challenge those inherited beliefs, you create space to:
- Respect your body as your lifelong companion, not your enemy.
- Redefine beauty and vitality on your own terms, beyond the narrow standards sold to us.
- Step into new freedom—to dress, eat, move, and live in ways that feel good, not ways that are flattering and acceptable “at your age”.
- Cultivate ease and a sense of belonging with yourself and with others who are also choosing liberation over shame.
The truth is, you don’t need to fight or hide your age. You get to live it—fully, unapologetically, and without shrinking yourself to fit someone else’s ideal.
Midlife and beyond is the perfect time to stop allowing others to define you.
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A Gentle Invitation
The first step is simply noticing when those ageist thoughts arise. If this sounds daunting, start by focusing on how you speak to yourself at a specific time of day, such as when you’re getting dressed or washing your face at the end of the day. Instead of letting your inner mean girl run the show, ask yourself: Where did this belief come from, or my personal favorite, “Who says?” Do I want to remain confined and contained by this mess?
Every time you question your body stories, you loosen their grip. Over time, this creates enough space for you to establish a new relationship with yourself—one rooted in respect, compassion, freedom, and perhaps some confidence.
The research is clear—what we believe about our aging bodies shapes not just how we feel about ourselves, but how we live. And that means you have power here.
So I’ll leave you with this:
✨ If internalized ageism can literally shorten your life, are you willing to keep carrying those beliefs? Or is it time to disrupt them—for your health, your freedom, and your vitality?
Ashton, thanks for publishing this article by the amazing Deb Benfield!
Her new book just published and I can’t wait to read my copy.
Cheers,
Stella