That’s the title of a piece in the fluffy Style section of yesterday’s New York Times, the one I turn to first on Sunday mornings. Being 45 puts writer Maria Russo in the “advance guard of Gen-X middle age,” and she describes her pleasure at beginning to encounter realistic exemplars of non-youthful beauty: Ellen DeGeneres, Diane Keaton, the dames of Downton Abbey. The trend is exemplified by MAC Cosmetic’s new line inspired by 90-year-old style icon Iris Apfel, pictured here in Scarlet Ibis, a “bright, high-drama red that approximates Apfel’s signature bold lip.”
I’ve written about Apfel and the Advanced Style blog before, and at length about the need to embrace a more open-minded and generous concept of beauty. “We may prove lucky in our timing,” writes Russo about her generation, “in that not just middle age but even old age is losing its beauty stigma just as we say goodbye to our youth.” MAC’s bold endorsement and Apfel’s bold lipstick are bold moves in that direction.